---
title: Using text analytics
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

Xperience provides an integration with [Microsoft Azure Text Analytics](https://azure.microsoft.com/en-us/services/cognitive-services/text-analytics/) that allows you to evaluate the sentiment of text. When editing the content of articles, announcements or other types of pages, you can analyze text to look for clues about positive or negative sentiment.

> **Info:** The sentiment analysis feature must first be configured by your site's administrators. See [Settings - Cognitive Services](https://docs.kentico.com/13/configuring-xperience/managing-sites/configuring-settings-for-sites/settings-content/settings-cognitive-services.md) for more information.

To run sentiment analysis for the content of your pages:

1. Open the **Pages** application.
2. In the content tree, select the page you want to edit or analyze.
3. Select the **Content** tab.
4. Click the **Sentiment analysis** icon next to the page field where you edit the given content.

![Running sentiment analysis for the content of a page field](https://docs.kentico.com/docsassets/13/using-text-analytics/Content_Sentiment_Analysis.png "Running sentiment analysis for the content of a page field")

A dialog opens where you can see the analyzed text with sentiment labels, such as "negative", "neutral" and "positive".

If you wish to make changes based on the analysis, edit the original text within the page field and click **Save** (you cannot adjust the text directly in the sentiment analysis dialog). After you change the original text, you can get new sentiment analysis results for the updated content by clicking **Refresh** in the dialog.

**Note**: Sentiment analysis is not supported on the _Content_ tab of [pages that represent E-commerce products](https://docs.kentico.com/13/e-commerce-features/configuring-on-line-stores/configuring-product-page-types.md).