---
title: Settings - Cognitive Services
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

You can access these settings in the **Settings** application under the **Content -> Cognitive Services** category.

| Text analytics                     |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            |
| ---------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Enable sentiment analysis          | Enables analysis of text sentiment when editing page fields on the **Content** tab in the **Pages** application.<br>The analysis is performed by the [Microsoft Azure Text Analytics API](https://docs.microsoft.com/en-us/azure/cognitive-services/text-analytics/overview) (Cognitive Services).<br>To use the sentiment analysis feature, you need to create and activate a [Text Analytics](https://azure.microsoft.com/en-us/services/cognitive-services/text-analytics/) resource in the [Microsoft Azure portal](https://portal.azure.com).<br>Once enabled, sentiment analysis becomes available for page fields that use one of the following [form controls](https://docs.kentico.com/13/custom-development/extending-the-administration-interface/developing-form-controls/reference-field-editor.md):<br>**Rich text editor**<br>**Text area**<br>Note: Sentiment analysis is not supported on the _Content_ tab of [product page types](https://docs.kentico.com/13/e-commerce-features/configuring-on-line-stores/configuring-product-page-types.md) (page types with the _Page type represents a product type_ flag enabled).                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               |
| Azure Text Analytics API endpoint  | The endpoint of the Microsoft Azure Text Analytics API resource that performs the text analysis.<br>You can find the endpoint in the [Microsoft Azure portal](https://portal.azure.com) when viewing your Text Analytics (Cognitive Services) resource.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    |
| Azure Text Analytics API key       | A valid key of the Microsoft Azure Text Analytics API resource specified by the endpoint setting.<br>You can manage API keys in the [Microsoft Azure portal](https://portal.azure.com) when viewing your Text Analytics (Cognitive Services) resource.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     |
| Image recognition                  |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            |
| Enable image recognition           | Enables automatic generating of alternative text for images.<br>The image recognition is performed by the [Microsoft Azure Computer Vision API](https://docs.microsoft.com/en-us/azure/cognitive-services/computer-vision/overview) (Cognitive Services). To use the image recognition feature, you need to create and activate a [Computer Vision](https://azure.microsoft.com/en-us/services/cognitive-services/computer-vision/) resource in the [Microsoft Azure portal](https://portal.azure.com).<br>Once enabled, alternative text is generated when inserting images into:<br>[Rich text page fields](https://docs.kentico.com/13/managing-website-content/editing-rich-text-content/editing-content-in-rich-text-fields.md) on the **Content** tab in the **Pages** application<br>The content of a [Rich text widget](https://docs.kentico.com/13/managing-website-content/editing-rich-text-content/using-the-rich-text-widget.md) in the page builder interface<br>The automatic generating only runs if another source for the alternative text is not specified in Xperience. The alternative text sources have the following priority:<br>The alternative text entered by the editor directly in the insert image dialog<br>The **Description** property set in the [metadata](https://docs.kentico.com/13/configuring-xperience/managing-files/editing-file-metadata.md) of the inserted image (for example a [Media library file](https://docs.kentico.com/13/managing-website-content/working-with-files/media-library-files.md))<br>The alternative text generated by the automatic image recognition (Microsoft Azure Computer Vision) |
| Azure Computer Vision API endpoint | The endpoint of the Microsoft Azure Computer Vision API resource that performs the image recognition.<br>You can find the endpoint in the [Microsoft Azure portal](https://portal.azure.com) when viewing your Computer Vision (Cognitive Services) resource.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              |
| Azure Computer Vision API key      | A valid key of the Microsoft Azure Computer Vision API resource specified by the endpoint setting.<br>You can manage API keys in the [Microsoft Azure portal](https://portal.azure.com) when viewing your Computer Vision (Cognitive Services) resource.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   |
| Minimum confidence                 | Microsoft Azure Computer Vision gives every alternative text a confidence score, which represents the accuracy of the image processing and resulting image description.<br>This setting specifies the minimum confidence value required for an alternative text to be used in Xperience. Enter a decimal number between **0** (lowest confidence) and **1** (best confidence). Alternative text values returned with a confidence score below the minimum value are discarded.<br>Increase the minimum confidence value for more accurate image descriptions (at the cost of more discarded descriptions)<br>Decrease the minimum confidence value for fewer discarded image descriptions (at the cost of less accurate descriptions)                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      |

Related pages

- [Using text analytics](https://docs.kentico.com/13/managing-website-content/using-text-analytics.md)
- [Using the sentiment analysis API](https://docs.kentico.com/13/custom-development/using-the-sentiment-analysis-api.md)
