---
title: Managing form data
related:
  - https://docs.kentico.com/13/configuring-xperience/setting-up-search-on-your-website/using-locally-stored-search-indexes/creating-local-search-indexes/defining-on-line-form-indexes.md
  - https://docs.kentico.com/13/custom-development/working-with-form-data-using-the-api.md
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

You can view and manage form records (data submitted by website users) in the **Forms** application:

1. Open the **Forms** application.
2. **Edit** () a form. The **Recorded data** tab of the form's editing interface opens, where you can see the individual records.

![Displaying form data](https://docs.kentico.com/docsassets/13/managing-form-data/displaying_form_data.png "Displaying form data")

You can export form's records into an external file using either the XLSX (Excel), CSV or XML format, using the  icon in the header of the **Actions** column. See [Exporting data from the user interface](https://docs.kentico.com/13/managing-website-content/exporting-data-from-the-user-interface.md) for details.

When editing () or creating a record via the administration interface, you can enter or change the form field values (the editing interface uses different and simplified styling than the live site). Additionally, you can decide if the system sends [notification and autoresponder emails](https://docs.kentico.com/13/managing-website-content/forms/form-notification-emails.md) when you save the record.

> **Tip:** **Accessing uploaded files**
>
> If your form contains a field for uploading files, you can access such files by editing () a form's records. You can view or download the files using the link displayed next to the uploader field.

> **Note:** **Form data from fields hidden by field visibility conditions is not recorded.**
>
> If your form contains a field with a defined [form field visibility condition](https://docs.kentico.com/13/managing-website-content/forms/composing-forms.md#adding-field-visibility-conditions), the data entered in the field is not recorded when the field becomes hidden – the visibility condition is not met before submitting the form.

## Using form data in on-line marketing features

The information collected via forms can be used to update the [on-line marketing contacts](https://docs.kentico.com/13/on-line-marketing-features/managing-your-on-line-marketing-features/contact-management/working-with-contacts.md) that represent your website's visitors. See [Mapping fields to contact attributes](https://docs.kentico.com/13/on-line-marketing-features/configuring-and-customizing-your-on-line-marketing-features/configuring-contacts/mapping-fields-to-contact-attributes.md) to learn more.

You can also use form data to segment and process your site's contacts. For example, you can build a contact group for visitors who used the word "buy" or the words "problems with" anywhere in the Description field of your form.

> **Info:** This functionality works for fields into which contacts enter text.

This option is available for the following features:

- [Contact scores](https://docs.kentico.com/13/on-line-marketing-features/managing-your-on-line-marketing-features/contact-management/scoring-contacts.md)
- [Personas](https://docs.kentico.com/13/on-line-marketing-features/managing-your-on-line-marketing-features/personas.md)
- [Condition-based contact groups](https://docs.kentico.com/13/on-line-marketing-features/managing-your-on-line-marketing-features/contact-management/segmenting-contacts-into-contact-groups.md)

Use the _**Contact has filled in form field with value containing specific text in the last X days**_ macro rule in the conditions of contacts groups or the rules of scores and personas. The system then segments or adds points to contacts who enter the specified text values into form fields.

![Designing an on-line marketing condition based on submitted form data](https://docs.kentico.com/docsassets/13/managing-form-data/creating_macro_rule.png "Designing an on-line marketing condition based on submitted form data")
