Placing Strands recommendations into marketing emails

You can personalize marketing emails by placing the Strands recommendation widget into the content of marketing emails. Recipients of these emails then receive recommendations personalized based on their behavior on the website.

To place a Strands recommendation into a marketing email:

1. Open the Email marketing application on the Email feeds tab.
2. Edit () an email campaign or a template-based newsletter.
3. Edit () the marketing email that you want to personalize.
4. On the Content tab of the email, click where you want to place the personalization.
5. Use the Insert Strands Recommender widget button on the editor toolbar. An Insert Strands email recommendation dialog opens.
   
6. Select one of the recommendation templates.
   
7. Click on Insert. The system places the template in the email.
8. (Optional) You can adjust the looks of the template in the email on the Strands recommender website or by directly modifying the HTML source in the email.
9. Save the email.
10. (Optional) Preview how the email looks with the recommendation.

Now, when the marketing email recipients receive the email, they will see recommendations personalized based on the actions they performed on the website.