---
title: Settings - Email marketing
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

| General                                         |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| ----------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Newsletter unsubscription page URL              | Sets the URL of the page where users can unsubscribe from an [newsletter](https://docs.kentico.com/k82/on-line-marketing-features/email-marketing/working-with-email-campaigns.md). The **Unsubscription** web part must be placed on the specified page to ensure the required functionality.<br>The value of this setting is inherited by individual email campaign if their **Unsubscription page URL** property is not set. If empty, the **\~/CMSPages/Unsubscribe.aspx** default page is used.                                                                                                            |
| Double opt-in approval page URL                 | Sets the URL of the page where users can confirm their subscription to a newsletter with double opt-in enabled. The **Subscription approval** web part must be placed on the specified page to ensure the required functionality.<br>The value of this setting is inherited by individual email campaign if their **Approval page URL** property is not set. If empty, the **\~/CMSModules/Newsletters/CMSPages/SubscriptionApproval.aspx** default page is used.                                                                                                                                               |
| Double opt‑in interval                          | Sets the length (in hours) of the time interval during which users will be allowed to confirm their subscription to a newsletter that uses double opt‑in. If a user does not activate their subscription within the specified number of hours, the link in their confirmation email will expire and become invalid.<br>The same time limit is also applied to unsubscription requests submitted through the **Unsubscription request** web part.                                                                                                                                                                |
| Generate campaign emails if emails are disabled | If enabled, campaign emails will be generated and saved into the [Email queue](https://docs.kentico.com/k82/managing-users/sending-emails.md) even if sending of emails is disabled in **Settings -> System -> Emails**.                                                                                                                                                                                                                                                                                                                                                                                        |
| Use external service for dynamic newsletters    | If enabled, the [scheduled tasks](https://docs.kentico.com/k82/configuring-kentico/scheduling-tasks.md) that are created to ensure the mail‑out of new dynamic newsletters will be set to be processed by the external scheduling service by default.<br>**Note:** this does not change the settings of existing dynamic newsletter tasks. If you wish to configure these to use the external scheduler Windows service, you will have to enable their **Use external service** property manually in the **Scheduled tasks** application (remember to select the appropriate site, these tasks are not global). |
| Bounced emails                                  |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| Monitor bounced emails                          | Indicates if bounced emails should be tracked for email campaign subscribers. Bounced emails are received whenever there is a problem with the delivery of a campaign email to a subscriber.                                                                                                                                                                                                                                                                                                                                                                                                                    |
| Bounced email address                           | Sets the address to which bounced emails are sent when the delivery of a campaign email to a subscriber fails. If set, this address is used in the **From** field of campaign emails.                                                                                                                                                                                                                                                                                                                                                                                                                           |
| Bounced email limit                             | Sets the amount of bounced emails that can be counted for a subscriber before the system blocks them from receiving further campaign emails. This limit is set for all email campaigns under the selected site.<br>If _0_ is entered, subscribers will never be blocked automatically, but their bounced email count will still be tracked and displayed in the **Email marketing** application.                                                                                                                                                                                                                |
| Block subscribers globally                      | If checked, bounces will be added to all subscribers that have the same email address. This is applied across all sites in the system.<br>**Note:** this setting does not ensure consistency between the bounce counts of all subscribers with a shared address, only that new bounces will be added to all of them.<br>This field is only available when defining global settings, i.e. when the _(global)_ option is selected from the **Site** drop-down list.                                                                                                                                               |
| POP3 settings                                   |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| Server name                                     | Sets the address of the mail server where the bounced emails are stored. POP3 is used to check the server and monitor bounced emails.                                                                                                                                                                                                                                                                                                                                                                                                                                                                           |
| Server port                                     | Specifies the number of the port used to connect to the mail server.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            |
| User name                                       | Sets the user name used for authentication against the mail server.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             |
| Password                                        | Sets the password used for authentication against the mail server.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              |
| Use SSL                                         | Indicates whether the connection to the mail server should be secured using SSL.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                |
| Authentication method                           | Allows the selection of the authentication method used for the connection to the mail server. Options include basic user name and password authentication and several challenge‑response mechanisms.<br>The _Auto_ option uses APOP if the server supports it and plain text user name and password authentication otherwise.                                                                                                                                                                                                                                                                                   |
