Creating static newsletters

Before you start writing static newsletter issues, you need to create a static (template-based) newsletter and assign subscribers to it.

The following steps demonstrate how to create a static (template-based) newsletter:

  1. Open the Newsletters application and click New newsletter.

  2. Fill in the basic properties of the newsletter:




    Name of the newsletter that is displayed in the administration interface.

    Newsletter name

    Name of the newsletter that is used as an identifier in web part properties, URLsand the API. You can leave the (automatic) option to have the system generate an appropriate code name based on the display name.

    Subscription confirmation

    Select the template that the newsletter uses for subscription confirmation e-mails.

    Unsubscription confirmation

    Select the template that the newsletter uses for unsubscription confirmation e-mails.

    Sender name

    Name of the sender used in newsletter e-mails. Authors of individual newsletter issues can override the value and set a different sender name.

    Sender e-mail

    The e-mail address that the newsletter uses as the sender in issues. Authors of individual newsletter issues can override the sender address.

  3. Choose the Template-based newsletter option and select the primary template for the newsletter’s issues.

  4. Click Save.

    • The system creates the newsletter and opens its Configuration tab.
  5. Configure the advanced settings of the newsletter:

    Property / Section


    Base URL

    Enter the base URL of your website (including the protocol, domain name and virtual directory). The newsletter uses the base URL to convert relative links to absolute URLs inside newsletter issues (for unsubscription links, image paths, etc.).


    Unsubscription page URL

    The URL of the page where users can unsubscribe from the newsletter. The page must contain the Newsletter unsubscription web part, which ensures the required functionality.

    If you leave the property empty, the newsletter uses the value of the Settings -> On-line marketing -> Newsletters -> Newsletter unsubscription page URL setting.

    Send draft e-mails to

    The addresses specified here are pre‑entered by default when sending draft newsletter issues for testing purposes. You can enter multiple addresses separated by semicolons.

    Draft e-mails are not included in tracking statistics (e-mail opening and link clicking).

    Send issues via e-mail queue

    If enabled, the newsletter sends issues through the system’s e-mail queue. Recommended for large amounts of subscribers or when using role or contact group subscribers.

    Enable resending

    If enabled, it will be possible to edit newsletter issues and manually send them again even after they have been mailed out to subscribers. Disable this property to ensure that subscribers do not accidentally receive the same content multiple times.

    Issues of newsletters that utilize A/B testing are an exception and can never be re-sent.

    On-line marketing

    The properties in this section are related to tracking of the newsletter’s e-mails and keeping marketing statistics.

    See Tracking newsletter e-mails.

    Double opt-in

    You can use the properties in this section to set up double opt-in subscription for the newsletter.

    Configuring a static newsletter

  6. Click Save.

  7. Open the Subscribers tab and assign subscribers to the newsletter.

Your newsletter is ready. You can now write and send out new issues.