Build a simple call-to-action widget

Widgets are Page Builder components of the smallest granularity. While sections, discussed in the previous guide, serve primarily to change the page layout and appearance, widgets are a tool for your editors to display and style structured data or take input from the live site visitor.

In this guide, we will create a simple widget based on a view component. Let’s call it Simple call to action (CTA) widget.

Editors can use the widget anywhere they need a stand-alone CTA button. For example, the “Contact us” or the “View downloads” button from the mockups we talked about in the first guide of this Page Builder series:

Prerequisites

This guide assumes you have:

• basic knowledge of C# and .NET framework concepts
• familiarity with the basics of Page Builder in Xperience by Kentico

To follow along with the example in this guide, the main branch of our training guides repository is a great starting point. If you have already been using the repository to follow along with earlier guides in this series, you are at the perfect spot.

Our .NET solution contains two projects. In this guide we will be working solely in the TrainingGuides.Web, so you can assume that being the root at all times.

Understand the requirements

Editor working with the Simple CTA widget should be able to:

• set the call to action text (e.g., Contact us)
• configure whether the button click navigates to a page or an external link
• select an existing page, or paste in an external link to navigate to
• choose whether or not the target opens in a new browser tab

Implement the widget

Start by preparing your folder structure:

1. Create a new Widgets folder inside ~/Features/LandingPages. Here you can place any future widgets related to the Landing pages feature.
2. Inside the Widgets folder, create a SimpleCallToAction folder to hold your new widget’s files.

Define widget properties

Based on our specification, the Simple CTA button needs five configurable properties for the editor:

1. Call to action text - text field to enter the button text
2. Target content - selector for the editor to chose type of target (page or an external link)
3. Target page - page selector, shown only if the editor choses to target page
4. Absolute URL - text field to paste in target URL, shown only if the editor targets external link
5. Open in new tab - checkbox to open the target in the new tab

To define the configurable properties, we will use the set of existing Xperience admin UI form components.

1. First, create a SimpleCallToActionWidgetProperties.cs file in your SimpleCallToAction folder, to hold your property definitions.
   Based on this file, Xperience will know how to render the UI controls in the administration interface.

2. Define a SimpleCallToActionWidgetProperties class that extends IWidgetProperties.
   The IWidgetProperties interface comes with the Xperience by Kentico out-of-box.

3. Inside the class, define your properties. They will hold the values of your future UI controls:
   C#

   SimpleCallToActionWidgetProperties.cs

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   using System.ComponentModel;
   using Kentico.PageBuilder.Web.Mvc;
   using Kentico.Xperience.Admin.Base.FormAnnotations;
   using Kentico.Xperience.Admin.Websites.FormAnnotations;
   using TrainingGuides.Web.Features.Shared.OptionProviders;
   
   namespace TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   public class SimpleCallToActionWidgetProperties : IWidgetProperties
   {
       public string Text { get; set; } = string.Empty;
       public string TargetContent { get; set; } = nameof(TargetContentOption.Page);
       public IEnumerable<WebPageRelatedItem> TargetContentPage { get; set; } = Enumerable.Empty<WebPageRelatedItem>();
       public string TargetContentAbsoluteUrl { get; set; } = string.Empty;
       public bool OpenInNewTab { get; set; } = false;
   }   
   

Next, we will add the UI form components. To do this, you need to decorate each property with an attribute, based on what component you wish to render. Let’s look at the properties one by one.

Call to action text

Use TextInputComponent attribute, to render a text input.

    [TextInputComponent(
        Label = "Call to action text",
        ExplanationText = "Add your call to action. Keep it under 30 characters.",
        Order = 10)]
    public string Text { get; set; } = string.Empty;

Take a closer look at the parameters:

• Label displays before the input field.
• ExplanationText displays underneath as an additional description for the editor.
• Order determines the placing of the UI control on the form.

Target content

1. Decorate the TargetContent property with the DropDownComponent attribute.

2. Set Label, ExplanationText and Order.

3. Fill the dropdown with data.

   In this guide, we are using the DropdownEnumOptionProvider from earlier in this series, which is the recommended way.

   If your project doesn’t have it, feel free to pause and follow this guide before coming back to this step. Alternatively, you can skip sub-steps a. through c. and assign dropdown options as a string instead: Options = "Page;Page\r\nAbsoluteUrl;Absolute URL"

   1. Define a new enumeration in the SimpleCallToActionWidgetProperties.cs file, underneath the SimpleCallToActionWidgetProperties class:

      C#

      SimpleCallToActionWidgetProperties.cs

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      ...
      public class SimpleCallToActionWidgetProperties : IWidgetProperties
      {
          ...
      }
      
      public enum TargetContentOption
      {
          [Description("Page")]
          Page,
          [Description("Absolute URL")]
          AbsoluteUrl
      }
      

   2. Assign DataProviderType, using the DropdownEnumOptionProvider and your new TargetContentOption enumeration.

   3. Make TargetContentOption.Page the default value.

   C#

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   [DropDownComponent(
       Label = "Target content",
       ExplanationText = "Select what happens when a visitor clicks your button.",
       DataProviderType = typeof(DropdownEnumOptionProvider<TargetContentOption>),
       Order = 20)]
   public string TargetContent { get; set; } = nameof(TargetContentOption.Page);
   

Target page

1. Use a page selector for Target page.
2. Set MaximumPages = 1 to allow editor only pick one page at the time.
3. Add a visibility condition (VisibleIfEqualTo) to ensure, that Target page property only renders if the editor set the Target content to TargetContentOption.Page.

[WebPageSelectorComponent(
    Label = "Target page",
    ExplanationText = "Select the page in the tree.",
    MaximumPages = 1,
    Order = 30)]
[VisibleIfEqualTo(nameof(TargetContent), nameof(TargetContentOption.Page), StringComparison.OrdinalIgnoreCase)]
public IEnumerable<WebPageRelatedItem> TargetContentPage { get; set; } = Enumerable.Empty<WebPageRelatedItem>();

Absolute URL

1. Like the Call to action text above, make the Absolute URL property a text input.

2. Add a VisibleIfEqualTo visibility condition to only show the field if the editor sets the Target content to TargetContentOption.AbsoluteUrl.

[TextInputComponent(
    Label = "Absolute URL",
    ExplanationText = "Add a hyperlink to an external site, or use the product's URL + anchor tag # for referencing an anchor on the page, for example, \"https://your-doma.in/contact-us#form\"",
    Order = 40)]
[VisibleIfEqualTo(nameof(TargetContent), nameof(TargetContentOption.AbsoluteUrl), StringComparison.OrdinalIgnoreCase)]
public string TargetContentAbsoluteUrl { get; set; } = string.Empty;

Open in new tab

Our last property is a checkbox component with a bool value. Set its default value to unchecked (false). This way, unless the editor changes it, the target will open in the same browser tab.

[CheckBoxComponent(
    Label = "Open in new tab",
    Order = 50)]
public bool OpenInNewTab { get; set; } = false;

Here is the complete SimpleCallToActionWidgetProperties.cs file for your reference:

using System.ComponentModel;
using Kentico.PageBuilder.Web.Mvc;
using Kentico.Xperience.Admin.Base.FormAnnotations;
using Kentico.Xperience.Admin.Websites.FormAnnotations;
using TrainingGuides.Web.Features.Shared.OptionProviders;

namespace TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;

public class SimpleCallToActionWidgetProperties : IWidgetProperties
{
    [TextInputComponent(
        Label = "Call to action text",
        ExplanationText = "Add your call to action. Keep it under 30 characters.",
        Order = 10)]
    public string Text { get; set; } = string.Empty;

    [DropDownComponent(
        Label = "Target content",
        ExplanationText = "Select what happens when a visitor clicks your button.",
        DataProviderType = typeof(DropdownEnumOptionProvider<TargetContentOption>),
        Order = 20)]
    public string TargetContent { get; set; } = nameof(TargetContentOption.Page);

    [WebPageSelectorComponent(
        Label = "Target page",
        ExplanationText = "Select the page in the tree.",
        MaximumPages = 1,
        Order = 30)]
    [VisibleIfEqualTo(nameof(TargetContent), nameof(TargetContentOption.Page), StringComparison.OrdinalIgnoreCase)]
    public IEnumerable<WebPageRelatedItem> TargetContentPage { get; set; } = Enumerable.Empty<WebPageRelatedItem>();

    [TextInputComponent(
        Label = "Absolute URL",
        ExplanationText = "Add a hyperlink to an external site, or use the product's URL + anchor tag # for referencing an anchor on the page, for example, \"https://your-doma.in/contact-us#form\"",
        Order = 40)]
    [VisibleIfEqualTo(nameof(TargetContent), nameof(TargetContentOption.AbsoluteUrl), StringComparison.OrdinalIgnoreCase)]
    public string TargetContentAbsoluteUrl { get; set; } = string.Empty;

    [CheckBoxComponent(
        Label = "Open in new tab",
        Order = 50)]
    public bool OpenInNewTab { get; set; } = false;
}

public enum TargetContentOption
{
    [Description("Page")]
    Page,
    [Description("Absolute URL")]
    AbsoluteUrl
}

Implement widget component

The next step is to define the behavior and visual design of the widget. Let’s implement widget view model, view and view component.

Create view model

1. Create a new SimpleCallToActionWidgetViewModel class in your SimpleCallToAction folder.
2. From the UI perspective, the widget needs only three properties:
   • Text: call to action text to render (e.g., Contact us)
   • Url: where navigate after button click
   • OpenInNewTab: how to open the target Url

namespace TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;

public class SimpleCallToActionWidgetViewModel
{
    public string Text { get; set; } = string.Empty;
    public string Url { get; set; } = string.Empty;
    public bool OpenInNewTab { get; set; } = false;
}

Create view

1. Add new view file, called SimpleCallToActionWidget.cshtml, in your SimpleCallToAction folder.

2. Set your SimpleCallToActionWidgetViewModel as the model.

   cshtml

   SimpleCallToActionWidget.cshtml

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   @using TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction
   @model SimpleCallToActionWidgetViewModel   
   

3. Handle the error state of the widget. When either the Text, Url or the whole Model are undefined, let’s show a message to tell the editor something is wrong. Remember, you don’t want to show the message to the website visitor:

   cshtml

   SimpleCallToActionWidget.cshtml

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   ...        
   <!-- render this part only if the widget is misconfigured -->
   @if (Model == null || string.IsNullOrWhiteSpace(Model.Text)
       || string.IsNullOrWhiteSpace(Model.Url))
   {
       <!-- display the message **only** if the page is in edit or preview mode in the Xperience administration-->
       @if (Context.Kentico().PageBuilder().EditMode
           || Context.Kentico().Preview().Enabled)
       {
           <p>
               This widget needs some setup. Click the <strong>Configure widget</strong> gear icon in the top right to configure content and design for this widget.
           </p>
       }
   
       return;
   }
   

   As you create more widgets in your project, you’ll notice the error handling in widget views is more or less the same. We recommend extracting the functionality, using for example tag helpers (see the SimpleCallToActionWidget view in the finished branch of our repository).

4. Handle the valid state of the widget and render the button using the values from the model:

   cshtml

   SimpleCallToActionWidget.cshtml

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   ...
   @if (Model != null)
   {
       <div class="text-center">
           <a href="@Model.Url" class="btn tg-btn-secondary text-uppercase my-4" target="@(Model.OpenInNewTab ? "_blank" : "")">
               @Model.Text
           </a>
       </div>
   }
   

If you are following along, your SimpleCallToActionWidget.cshtml should look like this:

@using TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction
@model SimpleCallToActionWidgetViewModel
    
@if (Model == null || string.IsNullOrWhiteSpace(Model.Text)
    || string.IsNullOrWhiteSpace(Model.Url))
{
    @if (Context.Kentico().PageBuilder().EditMode
        || Context.Kentico().Preview().Enabled)
    {
        <p>
            This widget needs some setup. Click the <strong>Configure widget</strong> gear icon in the top right to configure content and design for this widget.
        </p>
    }

    return;
}
@if (Model != null)
{
    <div class="text-center">
        <a href="@Model.Url"
        class="btn tg-btn-secondary text-uppercase my-4"
        target="@(Model.OpenInNewTab ? "_blank" : "")">
            @Model.Text
        </a>
    </div>
}

Create view component

1. Add a new SimpleCallToActionWidgetViewComponent.cs file in your SimpleCallToAction folder.
2. Create a class with the same name that extends the .NET ViewComponent class.
3. Create an InvokeAsync method that
   • takes SimpleCallToActionWidgetProperties as a parameter
   • creates an instance of your view model and fills it with data, based on the values in properties
   • returns your widget view and passes in the model
   C#

   SimpleCallToActionWidgetViewComponent.cs

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   using Microsoft.AspNetCore.Mvc;
   using Microsoft.AspNetCore.Mvc.ViewComponents;
   using Kentico.Content.Web.Mvc.Routing;
   using Kentico.PageBuilder.Web.Mvc;
   using TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   namespace TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   public class SimpleCallToActionWidgetViewComponent : ViewComponent
   {
       private readonly IWebPageUrlRetriever webPageUrlRetriever;
       private readonly IPreferredLanguageRetriever preferredLanguageRetriever;
   
       // use dependency injection to access necessary Xperience services
       public SimpleCallToActionWidgetViewComponent(
           IWebPageUrlRetriever webPageUrlRetriever,
           IPreferredLanguageRetriever preferredLanguageRetriever)
       {
           this.webPageUrlRetriever = webPageUrlRetriever;
           this.preferredLanguageRetriever = preferredLanguageRetriever;
       }
   
       public async Task<ViewViewComponentResult> InvokeAsync(SimpleCallToActionWidgetProperties properties)
       {
           // figure out what the target URL should be
           // if the editor sets TargetContent to *Page*, retrieve the page URL, using the GetWebPageUrl function (defined below)
           // if the editor sets TargetContent to *AbsoluteUrl*, simply read it from the properties parameter
           string targetUrl = properties.TargetContent switch
           {
               nameof(TargetContentOption.Page) => await GetWebPageUrl(properties.TargetContentPage?.FirstOrDefault()) ?? string.Empty,
               nameof(TargetContentOption.AbsoluteUrl) => properties.TargetContentAbsoluteUrl,
               _ => string.Empty
           };
   
           // fill the model with data:
           // pass along the call to action Text from *properties*
           // set the *targetUrl* retrieved above
           // pass along the *OpenInNewTab* from *properties*
           var model = new SimpleCallToActionWidgetViewModel()
           {
               Text = properties.Text,
               Url = targetUrl,
               OpenInNewTab = properties?.OpenInNewTab ?? false,
           };
   
           return View("~/Features/LandingPages/Widgets/SimpleCallToAction/SimpleCallToACtionWidget.cshtml", model);
       }
   
       // retrieve the URL of a web page retrieved from a page selector control
       private async Task<string?> GetWebPageUrl(WebPageRelatedItem? webPage) =>
           webPage != null
           ? (await webPageUrlRetriever.Retrieve(webPage.WebPageGuid, preferredLanguageRetriever.Get()))
               .RelativePath
           : string.Empty;
   }
   

   Notice the GetWebPageUrl method above.

   When an editor selects a page using page selector, the value comes to the view component as a WebPageRelatedItem object. Because the object doesn’t contain the URL of the page, we use IWebPageUrlRetriever to retrieve it, and the IPreferredLanguageRetriever to ensure the URL is accurate for the current site language.

Register the widget

The last piece of the puzzle is to register your new widget so the Xperience recognizes it.

1. First, your widget needs an identifier. Add is as a constant in your SimpleCallToActionWidgetViewComponent class:

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   SimpleCallToActionWidgetViewComponent.cs

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       ...
       public class SimpleCallToActionWidgetViewComponent : ViewComponent
       {
           // new constant
           public const string IDENTIFIER = "TrainingGuides.SimpleCallToActionWidget";
   
           private readonly IWebPageUrlRetriever webPageUrlRetriever;
           private readonly IPreferredLanguageRetriever preferredLanguageRetriever;
           ...
       }
   

2. Use the RegisterWidget assembly attribute to register the widget, using a newly defined IDENTIFIER.

   C#

   SimpleCallToActionWidgetViewComponent.cs

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   ...
   using Kentico.PageBuilder.Web.Mvc;
   using TrainingGuides.Web.Features.LandingPages.Widgets.CallToAction;
   using TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   [assembly:
   RegisterWidget(
       identifier: SimpleCallToActionWidgetViewComponent.IDENTIFIER,
       viewComponentType: typeof(SimpleCallToActionWidgetViewComponent),
       name: "Simple call to action",
       propertiesType: typeof(SimpleCallToActionWidgetProperties),
       Description = "Displays a call to action button.",
       IconClass = "icon-bubble")]
   ...
   

   See more information and individual parameters explanation in our documentation page about widget registration.

   Place your registration at the top of your SimpleCallToActionWidgetViewComponent.cs file, after the using statements.

   Your full SimpleCallToActionWidgetViewComponent.cs file should look like this:

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   SimpleCallToActionWidgetViewComponent.cs

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   using Microsoft.AspNetCore.Mvc;
   using Microsoft.AspNetCore.Mvc.ViewComponents;
   using Kentico.Content.Web.Mvc.Routing;
   using Kentico.PageBuilder.Web.Mvc;
   using TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   // register Simple call to action widget
   [assembly:
       RegisterWidget(
           identifier: SimpleCallToActionWidgetViewComponent.IDENTIFIER,
           viewComponentType: typeof(SimpleCallToActionWidgetViewComponent),
           name: "Simple call to action",
           propertiesType: typeof(SimpleCallToActionWidgetProperties),
           Description = "Displays a call to action button.",
           IconClass = "icon-bubble")]
   
   namespace TrainingGuides.Web.Features.LandingPages.Widgets.SimpleCallToAction;
   
   public class SimpleCallToActionWidgetViewComponent : ViewComponent
   {
       public const string IDENTIFIER = "TrainingGuides.SimpleCallToActionWidget";
   
       private readonly IWebPageUrlRetriever webPageUrlRetriever;
       private readonly IPreferredLanguageRetriever preferredLanguageRetriever;
   
       public SimpleCallToActionWidgetViewComponent(
           IWebPageUrlRetriever webPageUrlRetriever,
           IPreferredLanguageRetriever preferredLanguageRetriever)
       {
           this.webPageUrlRetriever = webPageUrlRetriever;
           this.preferredLanguageRetriever = preferredLanguageRetriever;
       }
   
       public async Task<ViewViewComponentResult> InvokeAsync(SimpleCallToActionWidgetProperties properties)
       {
   
           string targetUrl = properties.TargetContent switch
           {
               nameof(TargetContentOption.Page) => await GetWebPageUrl(properties.TargetContentPage?.FirstOrDefault()) ?? string.Empty,
               nameof(TargetContentOption.AbsoluteUrl) => properties.TargetContentAbsoluteUrl,
               _ => string.Empty
           };
   
           var model = new SimpleCallToActionWidgetViewModel()
           {
               Text = properties.Text,
               Url = targetUrl,
               OpenInNewTab = properties?.OpenInNewTab ?? false,
           };
   
           return View("~/Features/LandingPages/Widgets/SimpleCallToAction/SimpleCallToACtionWidget.cshtml", model);
       }
   
       private async Task<string?> GetWebPageUrl(WebPageRelatedItem? webPage) =>
           webPage != null
           ? (await webPageUrlRetriever.Retrieve(webPage.WebPageGuid, preferredLanguageRetriever.Get()))
               .RelativePath
           : string.Empty;
   }
   

Expose the widget identifier for future reference

There will be cases in your project when you need to reference the widget by its identifier. For example, when restricting widgets allowed in a particular widget zone.

For this purpose we recommend storing references to all your widgets in one place. In our TrainingGuides.Web project, we keep all Widget identifiers as constants inside a static class called ComponentIdentifiers.

1. Navigate to ComponentIdentifiers.cs file in the root of the TrainingGuides.Web project.

2. Locate the Widgets class inside the ComponentIdentifiers class.

3. Add a constant referencing SimpleCallToActionWidgetViewComponent.IDENTIFIER.

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   ComponentIdentifiers.cs

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       ...
       public static class ComponentIdentifiers
       {
           public static class Sections
           {
           ...
           }
   
           public static class Widgets
           {
               ...
               public const string SIMPLE_CALL_TO_ACTION = SimpleCallToActionWidgetViewComponent.IDENTIFIER;
           }
       }
   

@new EditableAreaOptions()
{
    AllowedWidgets = [ComponentIdentifiers.Widgets.SIMPLE_CALL_TO_ACTION]
}

See the button in action

Now that the work is done, it’s time to build your project and enjoy the fruits of your labor. If your implementation is correct and complete, you should be able to log into the administration interface and add a Simple CTA button to the Home page, as you can see in this video.

What’s next?

The next guide in this series will explain how to create a more advanced widget, demonstrating their true power.