Digital marketing
You’ll need a demo Kbank website to follow up on the exercises. If you don’t have your demo site, request the Xperience by Kentico - Business Tutorial Kbank demo site through a form at Kentico website.
Explore Xperience by Kentico features that’ll help you set up various digital marketing without the help of a developer. Learn how you can create websites, reuse the same content in many places, track your visitor’s customer journey, and gain their contact information.
Work with channels
Learn about different types of channels your company can use to communicate in the digital world and how you can manage them in Xperience by Kentico.
Digital marketing channels in Xperience by Kentico CONCEPT
Read about marketing channels and the basic overview of different channels in Xperience.
Work with reusable content
Learn how to work with reusable content that you can display in more places in your channels and save time with its creation.
Fix typos in various content types TUTORIAL
See how you can find which content item to fix when you find a typo and how to do it.
Reuse content with the Hero widget TUTORIAL
Learn about a Hero banner and how it can reuse content from different places.
Create a new reusable article in Content hub TUTORIAL
See how to prepare an article content item that you can use on various places in your channels.
Work with websites
Discover the abilities of Xperience Page Builder and learn how to create different types of pages, including page templates.
Work with Page Builder sections TUTORIAL
Learn about the page sections and how you can work with them when creating your pages.
Work with widgets TUTORIAL
Learn the basics of widgets and how you can work with them to assemble a page.
Create a new article on a website TUTORIAL
Learn how you can add an article to your website and about page properties you can set up.
Create a new product page TUTORIAL
See what is unique for a product page and how to create one from a preset template.
Create a new campaign page TUTORIAL
Learn step-by-step how to create a campaign page from scratch.
Create a landing page from page components HOW-TO
Read about landing page specifics and how to create one in Xperience by Kentico.
Create a reusable landing page template TUTORIAL
Learn how to create a reusable page template, using a landing page template as an example.
Create a new page from a template TUTORIAL
See how to create a page using a preset page template. We’ll use the landing page as an example.
Activity tracking
See how you can identify your website visitor’s activities and learn about their customer journey.
Contact activity tracking overview CONCEPT
Read why is contact activity tracking important for improving customer journey and what you can track in Xperience by Kentico.
Verify if contact tracking is enabled HOW-TO
Find out if contact tracking works for you in Xperience by Kentico.
Verify if contact tracking is enabled (advanced) HOW-TO
See if the contact tracking is enabled in the browser’s Developer tools.
Cross-site tracking overview CONCEPT
Learn about the possibility of tracking your visitors even outside your Xperience by Kentico website.
Track contacts on another website (cross-site tracking) TUTORIAL
See how you can set up cross-site tracking in Xperience by Kentico.
Work with contacts
Learn how to manage contacts and contact groups and where to see your contact’s customer journey.
Find a specific contact TUTORIAL
See how you can find a specific contact in Xperience by Kentico in two quick steps.
Add the contact’s phone number and other details TUTORIAL
Learn how to add information to an existing contact or update the contact’s details.
Learn about the contact’s customer journey HOW-TO
See the contact’s activities on your website and learn about their customer journey.
Find the contact’s consent agreements HOW-TO
Learn how you can see contact’s consent agreements in three simple steps.
Contact groups overview CONCEPT
Learn what contact groups are and how you can use them to segment your audience.
Create a new contact group HOW-TO
See how to create a new group of contacts and how to work with conditions.
Update existing contact group TUTORIAL
See how you can adjust an existing contact group to match new requirements.
Contact segmentation overview CONCEPT
Read about how you can segment your contacts in Xperience by Kentico and use the segments to deliver tailored messages, for example.
Segmenting anonymous contacts TUTORIAL
Learn how to group anonymous visitors and set the group conditions to exclude contacts that provide some information about them.
Work with forms
See how to work with forms, adjust their fields, and make them user-friendly for website visitors to improve their user experience.
Forms application overview CONCEPT
Read about how you can use forms in Xperience by Kentico to collect visitor data.
Create a new form HOW-TO
Learn how to create a new form from scratch, add form fields, and adjust them to create a smooth user experience.
Create a Contact us form TUTORIAL
Create a simple yet specific Contact us form with a short “Thank you message.”
Change a form’s name TUTORIAL
Learn how to adjust a form’s name to follow your own naming conventions.
Update an existing form HOW-TO
See how you can update a form, or reuse an old unused one.
Add a custom form field to the form TUTORIAL
Learn how you can create customized field to collect business-specific data through your form.
Move or delete a form field HOW-TO
See how you can further adjust your form by moving or removing its fields.
Provide meaningful help with your form HOW-TO
Learn about the tools you can use to guide your visitors through your form to ensure it’s easy to fill in.
Set what happens after form submission HOW-TO
Set up an automated response after a visitor submits your online form.
Adjust the form’s Thank you message TUTORIAL
Set up a special “Thank you” message that your visitors see after submitting a form.
Work with email
Discover how to prepare recipient lists, marketing emails and newsletters, subscription and unsubscription confirmations in Xperience by Kentico.
Create a recipient list TUTORIAL
Prepare a newsletter recipient list and set up a Thank you page for subscribers, and unsubscription email for those who want to leave your newsletter.
Create a marketing email TUTORIAL
Learn step-by-step how to create a marketing email in Xperience by Kentico.
Create newsletter confirmation and unsubscription emails HOW-TO
Create an email where visitors can either confirm their subscription to or unsubscribe from a newsletter.
Create newsletter confirmation and unsubscription pages HOW-TO
Learn how to create a page that your visitor sees after they subscribe to a newsletter or decide to unsubscribe.
Work with multilingual
This section shows how multilingual content works in Xperience by Kentico. You’ll see it in a practical example and can try to create a multilingual variant of a page yourself.
Multilingual variant of content CONCEPT
Learn about multilingual variants of content in Xperience, how fallback language works, and how to tell if the multilingual variant already exists.
Multilingual variant of a page HOW-TO
See step-by-step instructions on how to prepare a different language variant of an existing page.
Multilingual variant of a product HOW-TO
Follow up with creating a language variant of existing content that you use on the translated page.
Work with the error page
Error pages are an important part of your website that deserves attention. Creating a helpful and user-friendly error page can help improve your visitor’s experience and keep them engaged. In the following guides, learn about different aspects of the error page, and how you can create one in Xperience by Kentico.
404 best practices CONCEPT
Read about the 404 page’s purpose and best practices that help you create an effective error page.
How to model a 404 page TUTORIAL
Learn how to create a simple error page in Xperience.