Content item assets

Content item assets are content items of certain content types that allow you to upload and store various types of files, for example photos, pictures, sound files, videos, package files, presentations, or documents. Content item assets stored in the Content hub can be reused throughout the system. Different variants of image assets can be displayed in different contexts to ensure optimal visual presentations.

Upload a single file

To upload a file to the Content hub:

1. Open the Content hub application.
2. Select New content item.
   
3. Select a content type that has an Content item asset field.
   • Search for content types named Image, Media, File, Asset, etc. The name of the content type depends on your project configuration.
4. Enter the values of the content type fields and upload a file via the uploader.
   
5. Save the new asset.

The asset is now created in the current workspace and needs to be published before it is publicly available.

Mass asset upload

To make uploading a large number of files easier, your administrators can configure mass asset upload for your project. You can then upload multiple files in a single bulk and automatically convert them to content item assets of a configured content type.

1. Upload the files either by selecting New content item -> Upload files or by drag and dropping them to the Content hub. The upload starts automatically.
   • If content folders are enabled, the files are uploaded into the currently selected folder.
   • If you cancel a mass upload in progress, the files that have already been successfully uploaded stay in the system.
2. After a successful upload, edit () the created content items if necessary and enter additional values required by the content type. The names of the created content item assets are automatically generated from the uploaded file names.

The assets are now created in the current workspace and need to be published before they become publicly available.

Download files

If you need to access or modify a file previously uploaded to the Content hub, you can download it from a content item asset.

To download a file from a content item asset:

1. Open the Content hub application.

2. Select a content item asset.

   • Use the search bar, filter or folders to find content items.

3. Download () the asset.

   

The asset is now downloaded to your device.

Optimize image assets

To help ensure that the images you use across different channels are properly optimized, your administrators can enable automatic image optimization. However, you can also manually optimize any image asset in the Content hub by changing the format of the image or reducing its size by adjusting image quality.

1. Edit a content item asset that contains an image.
2. Adjust the image ().
   • If the image has variants, make sure to have the Primary image selected.
     
3. Change the Image format or Quality of the image.
   • Image format – while some formats like WEBP and AVIF are better suited for most modern web browsers, they may be incompatible with some legacy browsers (e.g., Internet Explorer). If you’re not sure about which image formats to use in your project, ask your project administrators.
   • Quality – the overall quality of the image. While higher quality retains more image details, lowering the quality reduces the file size.
     • Quality selection is unavailable for image formats that use lossless compression, like PNG.
   If you notice undesired compression artifacts in the optimized image, try increasing the quality until the artifacts are no longer visible.
4. You can preview the outcome of your adjustments on the image in the Adjusted image info section.
5. Save the changes.

Image variants

Image variants are cropped and resized versions of an image, defined by a specific aspect ratio and pixel dimensions configured by your project administrator. They allow you to control how images appear in different contexts, such as hero banners, social media posts, or thumbnails. For example, you can adjust which part of an image is displayed in each scenario to ensure optimal visual presentation. Image variants also help with art direction, allowing you to display different versions of the image on various layouts.

Image variants are generated from the primary optimized image, taking into account its format and quality. The usage of image variants is currently supported only for website channel applications.

To see how your image will look like in various variants:

1. Edit a content item asset that contains an image.
2. Adjust the image ().
3. Select the image variant you want to view.

Change image focal point

Image variants are automatically cropped based on the image’s focal point. When an image is uploaded, the focal point is initially placed at its center. To adjust how all image variants are cropped, move the focal point to your preferred location.

You don’t need to have any image variants defined in your project to adjust the focal point. Once administrators define new variants, they will be automatically cropped according to the selected focal point.

1. Adjust the image ().
2. Use the purple dot to select a new focal point.
   • If the image has variants, make sure the Primary image is selected.
3. You can preview the new crops by selecting any image variant.
4. Save the changes.

All image variants, except those cropped manually, are now re-cropped according to the updated focal point.

Crop variants manually

You can manually crop an image variant to fine-tune its design by repositioning or resizing the crop. The crop retains the aspect ratio and dimensions defined for the variant.

1. Adjust the image ().
2. Select the image variant you want to crop manually.
3. Adjust the crop to fit your needs.
4. Save the changes.