Module: Work with assets

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Work with asset files in Content hub

Storing files in Content hub means you can reuse them in different digital marketing activities across your marketing channels. Assets in the Content hub provide you with helpful features that make managing large projects a breeze.

You can preview all content items with images (in Kbank based on the Asset content type) and switch between view modes to suit your current workflow.

Asset content type

If you need to add multiple files to the Content hub at once, use the Upload files button.

Upload files in bulk

You can also upload an image directly from a widget while editing a page.

Create new item in widget

Upload assets using smart drag and drop asset upload

Besides using the Upload files button, Xperience also supports smart drag and drop asset upload, which speeds up uploading assets.

You can drag a file from your computer and drop it into supported areas of the interface. Once the file is dropped into an upload zone, Xperience uploads it and creates a new content item asset in the Content hub.

Smart upload zone

What makes the upload smart? When you drag and drop a file into Xperience, AIRA works for you in the background: it optimizes the file for fast loading, creates responsive variants for different devices and views, creates a clear image alt text for accessibility, and adds tags to categorize the image so the asset is easy to find and reuse.

Smart upload can be used in several places across Xperience. For example:

  • Directly in the Content hub.
  • In Page Builder widgets, such as the Image widget, or the Rich text widget.
  • While creating content items such as articles.
  • In the Content view of a page.

This means you can upload images directly where you are working, without first switching to the Content hub. The uploaded files are still stored as reusable assets in the Content hub.

Work with image variants and taxonomy tags

When you upload an image (whether through the Content hub or a widget), Xperience can automatically create image variants for different devices and applies taxonomy tags to help categorize the images.

Automatic image tagging works only for mass image uploads. If you upload a single image into a content item, the auto-tagging process may not be triggered, so you’ll have to assign the tags manually.

For more details on tags and taxonomy, check out our material on working with taxonomies.

The automatic taxonomy tags are generated using Azure AI services, which means results can vary. The same image may receive slightly different tags at different times, as the process is not standardized. You can, however, review and edit these tags as needed.

Updating automatic taxonomy tags

To ensure no unapproved data is published live, you can apply different content management workflows. You can also fully control who on your team uses the assets and how they use them through workspaces.

You can also create asset variants for different languages to ensure that your visitors receive properly localized content, and use taxonomies to categorize your images accordingly.

Note that assets in Content hub don’t support versioning. If you replace a file, only the latest version is available. To learn more, see the Content versioning page.

Xperience also provides an out-of-the-box method to restrict access to a file, meaning only logged-in visitors can view or access it.

Content items that require the user to sign before viewing their content