---
title: Xperience essentials for marketers and editors
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

Get started with the core tools for your digital success.

Whether you're a content editor, marketer, or someone supporting a digital team, **Xperience by Kentico** gives you everything you need to manage content, connect with your audiences, and keep your team organized.

The Xperience essentials path introduces the key features that most business users rely on daily. These lessons are designed for beginners, so you don't need technical knowledge. You'll get a guided overview of how Xperience helps you manage content, users, and marketing activities, all in one place.

By the end of this learning path, you'll know how to:

- Create and manage digital content for websites, emails, and other channels.
- Set up user accounts and roles so your team has the right access.
- Use built-in tools to support email marketing, personalization, and customer engagement.

Each of the following modules builds your confidence in using _Xperience_ for your daily work, but you can keep returning to this path anytime you need a refresher of your knowledge.