---
title: AI-assisted features with AIRA
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

### AI‑assisted features with AIRA

This video introduces **AIRA**, Kentico’s AI‑powered assistant, and shows how it helps business users work faster and more consistently.

You’ll see how AIRA supports content creation, refinement, accessibility, and optimization directly in the tools marketers already use.

> **Key:** **Key topics:**
>
> - Refining and generating text with AI assistance.
> - Improving email and page content efficiently.
> - Creating AI‑generated image descriptions, tags, and focal points.
> - Producing language variants with AI translation.
> - Using in‑product AI assistance for guidance and insights.

🎮 [AI‑assisted features with AIRA (interactive demo)](https://demo.arcade.software/ntNMCaZusauG3N5bkX7w)