---
title: Measure traffic from your landing page
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

## Step 3 – Measure traffic from your landing page

Let's trace users to a _campaign page_ your team created to capture leads.

1. Add a new stage: _Visited Small Business Loan Campaign Page_.
2. Set the KPI target to _1,000_ page visits.
3. Add a built-in condition rule **Contact has visited page** and ensure you've selected the _Business Banking_ channel.
4. Select the _SMB Loan campaign_ page in the _Campaign pages_ folder in the content tree.
5. Click **Apply** and reorder the journey.

![Add a campaing page touchpoints](https://docs.kentico.com/docsassets/modules/measure-traffic-from-your-landing-page/3_customer_journey_stage_3.png "Add a campaing page touchpoints")

> **Tip:** **Why this stage matters:**
>
> This is your campaign launchpad. It's where ads, personalized content across your website, emails, and social traffic converge. If this page isn't performing, you lose customers before they begin exploring. It's your first impression.

> **Warning:** **Watch for low traffic here.**
>
> Drop-off between this stage and the following touch point may suggest problems with your promotion strategy. Review how you drive traffic through personalized content, ads, emails, or social posts.