---
title: Settings - Global data & merging
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

| Global data                                                    |                                                                                                                                                                                                                                                                                                                                                                                               |
| -------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Allow global contacts                                          | Enables the use of global [contacts ](https://docs.kentico.com/k9/on-line-marketing-features/contact-management.md)on the website.                                                                                                                                                                                                                                                            |
| Automatically create global contact for user                   | If enabled, the system creates new global contacts when it detects that there are multiple contacts associated with a user registered on multiple websites in the system.<br>The site-specific contacts are merged into the global contact.<br>If one of the detected contacts is already global, the system directly merges the other contacts into it instead of creating a new contact.    |
| Automatically create unique global contacts from site contacts | If there are users with the same e-mail address across multiple websites, the system creates a global contact for all site contacts associated with the given user.                                                                                                                                                                                                                           |
| When merging global contacts, select                           | Indicates which contact the system uses as the primary contact for site visitors who have multiple global contacts assigned. The following options are available:<br>**Last modified** - the contact that was most recently modified.<br>**First created** - the oldest contact.<br>**Create a new contact** - the system creates a new contact and merges the other global contacts into it. |
| Allow global accounts                                          | Enables the use of global accounts on the website.                                                                                                                                                                                                                                                                                                                                            |
| Allow global contact groups                                    | Enables the use of global contact groups on the website.                                                                                                                                                                                                                                                                                                                                      |
| Allow global configuration                                     | Enables the use of global contact statuses, account statuses and contact roles on the website.                                                                                                                                                                                                                                                                                                |
| Automatic merging of contacts                                  |                                                                                                                                                                                                                                                                                                                                                                                               |
| Merge contacts for identical E‑commerce customers              | If enabled, the system automatically merges contacts that are associated with the same e-commerce customer.                                                                                                                                                                                                                                                                                   |
| Merge contacts for identical Newsletter subscribers            | If enabled, the system automatically merges contacts that are associated with the same newsletter subscriber.                                                                                                                                                                                                                                                                                 |
| Merge contacts with identical e-mail addresses                 | If enabled, the system automatically merges contacts that have the same e-mail address.                                                                                                                                                                                                                                                                                                       |
| When a visitor has more contacts, use                          | Determines which contact the system selects as the parent when automatically merging:<br>**Last logged contact** - the contacts with the most recently logged activity.<br>**Most active contact** - the contact with the highest number of logged activities.                                                                                                                                |

**Note**: The system always automatically merges contacts that are associated with the same user account.
