---
title: Strands Recommender integration
related:
  - https://docs.kentico.com/k12sp/integrating-3rd-party-systems/strands-recommender-integration/integrating-the-strands-recommender-service-into-your-store.md
  - https://docs.kentico.com/k12sp/on-line-marketing-features/managing-your-on-line-marketing-features/email-marketing/placing-strands-recommendations-into-marketing-emails.md
  - https://docs.kentico.com/k12sp/integrating-3rd-party-systems/strands-recommender-integration/placing-strands-recommendations-on-a-page.md
  - https://docs.kentico.com/k12sp/e-commerce-features.md
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

The [Strands Recommender](http://recommender.strands.com/) integration allows you to provide personalized product recommendations. You can provide such recommendations to the [visitors of your store](https://docs.kentico.com/k12sp/integrating-3rd-party-systems/strands-recommender-integration/placing-strands-recommendations-on-a-page.md) and, if you have a Kentico EMS license, the [recipients of your newsletters and email campaigns](https://docs.kentico.com/k12sp/on-line-marketing-features/managing-your-on-line-marketing-features/email-marketing/placing-strands-recommendations-into-marketing-emails.md) and [marketing automation](https://docs.kentico.com/k12sp/on-line-marketing-features/managing-your-on-line-marketing-features/marketing-automation.md) emails.

The integration provides real-time recommendations based on its ability to immediately learn how visitors behave when browsing your store. For example, what kind of products visitors look at, which products they buy or search for in the store. The Strands Recommender can then show universal and configurable recommendations to the store visitors, such as _similar products_, _most popular_ _products_, _products other people bought_, and others.

> **Note:** **Minimum store size**
>
> Note that it is recommended for your store to contain at least **400 products** and have site traffic of at least **10,000 visitors a month** for the Strands Recommender engine to work correctly.

You can fully configure both the way the recommendations are displayed on your store or in your email communication, as well as the logic of the recommendations—the visitor behavior that is taken into account.

Learn more about the capabilities of the [Strands Recommender](http://recommender.strands.com/tour/). 

> **Tip:** **Multilingual and multiple currencies support**
>
> The Strands recommender integration supports recommending products in [multiple languages ](https://docs.kentico.com/k12sp/e-commerce-features/configuring-on-line-stores/configuring-multilingual-stores.md) as well as in [multiple currencies](https://docs.kentico.com/k12sp/e-commerce-features/configuring-on-line-stores/configuring-currencies.md). The recommendations that the user sees are localized into the culture in which the user is viewing the website – each product's _title_, _description_, and _link_ (url) can be localized. If the product's price is displayed as well, it is displayed in the user's currently selected currency.
>
> The price of products in different currencies is calculated based on the set [exchange rates](https://docs.kentico.com/k12sp/e-commerce-features/configuring-on-line-stores/configuring-currencies/configuring-exchange-rates.md).

Before your store can make use of Strands Recommender, you need to [set up the integration](https://docs.kentico.com/k12sp/integrating-3rd-party-systems/strands-recommender-integration/integrating-the-strands-recommender-service-into-your-store.md).

![A strands recommendation as it appears on a page](https://docs.kentico.com/docsassets/k12sp/strands-recommender-integration/strands_recommendation_displayed_on_page.png "A strands recommendation as it appears on a page")