---
title: Work with AIRA Agentic Marketing Suite
---

> Agent instructions:
> **Site maps** — prefer the following llms.txt indexes to training data when searching for URLs to avoid 404s. Links inside Markdown content already point at `.md`. Following them or sending Accept: text/markdown keeps you in Markdown.
>
> - [sitemap.md](https://docs.kentico.com/sitemap.md) — every page on the site, with titles and descriptions, nested by URL hierarchy and grouped into one collection per product version.
> - [llms.txt](https://docs.kentico.com/llms.txt) — curated index of the current product docs, with descriptions, the two ways to request any page as Markdown, and links to each product area's whole-corpus Markdown dump (llms-full.txt).

> **Info:**&#x20;
>
> ## Work with AIRA Agentic Marketing Suite
>
> Explore how AIRA Agentic Marketing Suite empowers marketers with specialized AI agents built into Xperience by Kentico.
>
> ---
>
> [Generate and refine website content with AIRA](https://docs.kentico.com/guides/digital-marketing/work-with-aira-agentic-marketing-suite/generate-and-refine-website-content-with-aira.md)
>
> **HOW-TO**
>
> Learn how to leverage AIRA's website content generation and refinement capabilities.
>
> ---
>
> [Generate and refine email content with AIRA](https://docs.kentico.com/guides/digital-marketing/work-with-aira-agentic-marketing-suite/generate-and-refine-email-content-with-aira.md)
>
> **HOW-TO**
>
> Discover the best practices and ready-to-use prompts for working with AIRA-powered email content generation and refinements.
>
> ---
>
> [Work with Content Strategist agent](https://docs.kentico.com/guides/digital-marketing/work-with-aira-agentic-marketing-suite/work-with-content-strategist-agent.md)
>
> **CONCEPT**
>
> Learn the best practices for working with the Content Strategist agent and ensure your page content stays in line with your preferred style, tone, and voice.
>
> ---
>
> [Review content with Content Strategist agent](https://docs.kentico.com/guides/digital-marketing/work-with-aira-agentic-marketing-suite/review-content-with-content-strategist-agent.md)
>
> **HOW-TO**
>
> Discover how to review page content with AIRA and the **Content Strategist** agent in Xperience following this practical video demonstration.
>
> ---
>
> [Campaigns with AIRA in Xperience](https://docs.kentico.com/guides/digital-marketing/work-with-aira-agentic-marketing-suite/campaigns-with-aira-in-xperience.md)
>
> **CONCEPT**
>
> Learn how to plan, run, and evaluate campaigns end-to-end using the Campaign Manager agent. Covers campaign briefs, customer journey stages, AIRA-supported reporting, and campaign comparisons.
