Content modeling
Discover the fundamental principles of content modeling, empowering you to structure and organize your website’s content effectively.
Through understanding content types, attributes, and relationships, you’ll gain insight into creating a cohesive and user-friendly online experience. Mastering these principles will enable you to streamline content creation, management, and delivery to better meet your marketing goals.
Xperience content modeling basics
Learn about the essentials of content modeling. See what is content modeling, what types of content exist in Xperience recognizes and how you should approach content modeling to tailor-fit your content model to your needs.
Content modeling TUTORIAL
Discover how to elevate your marketing content strategy to stay ahead of the competition, resonate with your target audience, and adapt to evolving trends through effective content modeling, exploring its ties to marketing goals, content storage options, website design strategies, and invaluable recommendations.
Differences between structured content and page builder content TUTORIAL
Understand structured content, its role in content management, and how Page Builder integrates with it for customizable layouts and personalized content across different customer journey stages.
Modeling reusable content types
Discover techniques for modeling reusable structured content, such as articles or products and enable your team to efficiently manage and repurpose your valuable content across your digital marketing channel.
Model a reusable Article HOW-TO
Discover how to create a versatile article content type that editors can showcase on your website or feature in emails, covering company updates, blog articles, case studies, and interviews using a reusable article content type.
Model a Product content type HOW-TO
Gain knowledge to create compelling content by combining existing reusable content types. This involves creating content types for various channels, making content modeling decisions based on standards, and breaking down complex financial products into reusable content types.
Modeling website content types
Uncover the strategies for structuring content types tailored to your website’s requirements, such as articles and navigation elements, to foster uniformity and clarity across your entire digital ecosystem.
Model an Article page HOW-TO
Explore how to model a flexible and scalable article page that displays reusable content, optimize it for SEO by including relevant fields, and create design components for editors to showcase articles and related content.
Model website navigation HOW-TO
Learn the recommended approaches and best practices for defining and organizing content types and their properties that your editors will use to create your navigation menus.
Modeling website presentation components
Learn how to structure key website presentation components like headers, footers, and sidebars for a unified visual design. You’ll also discover techniques for defining and organizing page components to ensure consistency and adaptability throughout your website, empowering you to create dynamic and engaging web pages effortlessly.
Model page components HOW-TO
See how you can define Page Builder sections editors will use to create page’s vertical and horizontal layout, and explore options to balance editing experience with section design flexibility.
Model Page Builder sections HOW-TO
See how you can define Page Builder sections editors will use to create page’s vertical and horizontal layout, and explore options to balance editing experience with section design flexibility.
Model Page Builder widgets HOW-TO
Discover how to define Page Builder widgets and explore various types that store, reference, and display content while considering editing capabilities and content strategy impact to balance between reusability and uniqueness, all with ROI in mind.
Model landing page components HOW-TO
Explore essential landing page widgets that enhance user engagement and drive conversions by delivering the right content at each stage of the customer journey.